The Samajam is an association of traditional artists performing ritualistic art of Theeyattu. Theeyattu performed only in Bhadra Kaali Temples. This offering will control, origin, spreading and mortality of epidemics. Devotees offer Theeyattu for welfare of the family. Samajam popularizes traditional art Koothu,Koodiyattom etc.

Sri Bhadra Kalaa Samajam, Udayamperoor, registered in 1967 under Thiru Kochy scientific and charitable society registration act 12/55, also recognized by Kerala sahithya academy. Samajam has it head quarters in Kottayam, located at Kottarathil Sankunni Smaraka Building, Kodimatha.